Every technology company wanted a piece of the mobile market.
So BMW created the ultimate one: with 345 horsepower.

The BMW 5 Series was so packed with technological innovations that we had the idea of launching it as a mobile phone.

The Future of Mobile — TVC

Teaser OOH

Agency: Forsman & Bodenfors (ex KBS), CCO: Patrick Scissons, ECD: Oliver Handlos, Senior Art Director: Fernando Mattei, Senior Copywriter: Ricardo Franco